Brand story
From Him Profiles to THE BLADE.
A new name for an established practice. Built for precision. Chosen by professionals.
Founder & Proprietor
Arun Kumar Attri
Executive leadership
The engineer behind the blade.
Arun Kumar Attri brings 16+ years of specialised mastery across North India's most demanding terrains — from snow-loaded ridgelines to monsoon-lashed valleys. A former technical leader with roots at Minwool Rockfiber Ltd, Navratan Pipe and Profile Ltd, Centurywell Roofing Pvt Ltd and Vardhman Steel, he is known for pioneering out-of-the-box structural hill roofing, hurricane-resilient Mediterranean trusses and precision-engineered fabrication.
"True engineering isn't just about assembling metal and stone—it is about crafting structures that stand resilient against the harshest elements for generations, built with unyielding precision."
Key accomplishments
- 2,500+ executed projects
- 30L+ sq. ft. covered
- 300+ commercial · 2,200+ residential
- Institutional partner across HP
Roots
- Minwool Rockfiber Ltd
- Navratan Pipe and Profile Ltd
- Centurywell Roofing Pvt Ltd
- Vardhman Steel
HP PWDCPWDEducation Dept. HPBSNLHMELAdhunik PowerNIT & IIT Campuses, HP
By the numbers
- 16+
- Years of industry experience
- 2,500+
- Projects completed
- 30L+
- Sq. ft. delivered
- 300+
- Commercial projects
- 2,200+
- Residential projects
Institutions & clients served
- HP PWD
- CPWD
- Education Dept. HP
- BSNL
- HMEL
- Adhunik Power
- NIT & IIT Campuses, HP